In 1996, he started as Project and Business Manager at the Slovak daily SME.
In 1998, he joined VACULIK ADVERTISING on the post of Media Manager, since 2000 he was the media director and participated in advertising campaigns for brands Dr. Oetker, Eliot, Elite Model Look, EuroTel, Kenvelo, Panasonic, Tatra banka, UPC, and many more.
His innovative approach to the media contributed to winning several prestigious awards at the international advertising festival in Cannes (shortlisted in the categories “Best Use of Newspaper” and “Best Media Mix” for campaign for the first Slovak Internet bank Eliot). He also contributed to winning nominations at the European Advertising Festival Golden Drum in the category Campaign, where he was the co-author of an interactive/playing bus stop shelter/CLV (for Radio B1), and in the category Press for the use of innovative media formats in a daily for the client Tatra Banka.
In 2003, Pavol Mačinga became Media Manager at ČSOB bank, where he sheltered media planning and buying for the ČSOB group first in Slovakia and since 2003 in the Czech Republic. At the Czech FLE media awards (FLEMA), he won the first place in the category Best Use of Printed Press for the campaign “Newspaper for One Crown” for ČSOB.
Since 2010, Pavol Mačinga is executive and consultant at Macinga Media, s.r.o., where he has directly worked for brands ABB, Buřinka, Česká spořitelna, ETA, Fortuna, ING, Jupik, Kofola, Orangina, Rajec, Vinea, etc. Indirectly, he has worked for brands Laufen, Microsoft, Czech Tourism, and many others.